Strategic Email Marketing Retainers Built for Real Businesses (and Real Life)

I don’t just write emails. I run your email marketing system—so it finally runs for you.

Done-for-You Email Marketing That Feels Personal—Because It Is

This isn’t one-size-fits-all copy. And while templates have their place, these retainers are built for business owners who are ready to move beyond the basics and start seeing real momentum.

As a mom, I’ve learned that no two humans—and no two businesses—are exactly the same. That shows up in how I write, how I plan, and how I partner with my clients. Your business is personal. Your email strategy should be too.

These are fully custom retainers designed for the business owner who wants to grow their list, increase their conversions, and stop being the one who has to do it all.

Choose the level that fits. I’ll take it from there.

All retainers include:
 ✔️ Email copywriting
✔️ Full implementation in your platform
✔️ Segmenting & scheduling
✔️ Platform-based performance reviews (no fancy tools needed)
✔️ Voice-first, psychology-backed messaging that sounds like you and sells with empathy

How We Work Together

  • Best for: steady-but-light presence


    Perfect if you're getting consistent, just not chatty. You want to show up in inboxes without adding another full-time task to your plate.

    Includes:

    • 2 custom emails/month

    • Uploading, tagging, segmenting, scheduling

    • Light monthly strategy support via email

    Starting at: $900/month (3-month minimum) 

    $2,550 for 3 months paid upfront (save $150)

  • Best for: top-of-mind consistency


    If you want to build or maintain trust and keep your audience warm, this one’s for you. Show up weekly, strategically.

    Includes:

    • 4 custom emails/month

    • 1:1 monthly strategy support (email or Loom)

    • Full platform implementation

    • In-platform performance review + content recs

    Starting at: $1,500/month


    $4,275 for 3 months | $8,400 for 6 (save $600) | $16,500 for 12 (save $1,500)

  • Best for: thought leaders ready to build authority + visibility


    This one brings blogs into the mix. Great if you want to strengthen your SEO, repurpose content, or consistently show up with value.

    Includes:

    • 4 custom emails/month

    • 2 blog posts/month

    • Strategy support + topic planning

    • Full implementation in your platform

    Starting at: $2,400/month

    $6,750 for 3 months | $13,200 for 6 | $26,400 for 12

  • Best for: list growth, audience nurture, and full-funnel support


    Everything you need to grow a list, build connection, and move people toward your paid offers.

    Includes:

    • 4 custom emails/month

    • 2 blog posts/month

    • 1 lead magnet or freebie/quarter

    • 1 nurture or follow-up sequence/quarter

    • Strategy mapping + quarterly check-in

    Starting at: $3,200/month

    $9,000 for 3 months | $17,400 for 6 | $34,800 for 12

Every package includes:

  • At least 1 strategy call

  • Access to my free resources 

  • 1-2 rounds of edits 

  • Google Chat Support  M-F 9-4pm EST

  • Full Backend Implementation

Quarterly Add-Ons (for Retainers Only)

These are only available to current retainer clients:

  • Re-engagement campaigns

  • Evergreen or launch sequences

  • Cross-sell or follow-up flows

  • Lead magnet refreshes

  • Abandoned cart or onboarding/offboarding series

All custom-quoted based on scope.

Done-in-a-Day Email Strategy + Copy

VIP Day: Email Marketing Sprint

Best for: quick wins, fast momentum, or mini projects with a clear focus

You bring the goal—I’ll bring the plan, copy, and implementation.
This is your all-in-one, done-in-a-day email strategy + writing intensive.

Great for things like:

  • Writing a mini welcome or nurture sequence

  • Mapping and drafting a re-engagement campaign

  • Auditing and optimizing your current email setup

  • Creating a lead magnet + delivery emails

  • Planning your next quarter of email content

Includes: ✔️ Pre-day strategy call
✔️ 6 hours of dedicated writing + implementation
✔️ Post-day Loom walkthrough
✔️ 7-day follow-up support via email

Starting at $1,200/day
(Limited availability each month)

Schedule Your VIP DAY →

*This can be easily used for sales sequences & blogs.*

Words from

“[Maelyn] is an amazing listener and takes my input and turns it into the perfect, relatable message that my customers will understand and resonate with. I absolutely recommend Maelyn!”

- Tori | Healistic Reserve

Happy 

Clients

“Maelyn made everything so seamless and easy! The suggestions were spot-on and her explanations were incredibly helpful.”

- Daphne | OneBody

We Map It Out Together
 You’ll fill out a simple onboarding form, then I’ll review your current setup, voice, and goals.

Strategy First
 Before any writing happens, we’ll map out your content plan, offers, and priorities—so every email serves a purpose.

I Get to Work
 I write, build, schedule, and optimize. You stay in your zone of genius.

Review + Approve
 You’ll review everything before it goes live. Edits? No problem — collaboration is part of the magic.

Ongoing Support
 Each month we review what’s working, adjust as needed, and keep your list nurtured and converting.

Simple, collaborative, and fully done-for-you.

What Happens When You Say YES…

Are we a great fit?

Before we dive into making obsession worthy emails together, let's make sure we're truly meant to be. 

We’ll get along if you’re..

    • Brings color, joy, and a dash of personality to everything you do

    • Values authentic connection over corporate-speak

    • Believes your brand voice should be as unique as your design style

    • Has a clear vision but struggles to put it into words

    • Wants copy that's as creative as your visual brand (no boring business blah here!)

    • Have been in business for at least a year

    • Know exactly who your dream clients are (even if you're not reaching them yet)

    • Are ready to invest in full done for you emails that capture your brand's spunky personality 

    • Want to collaborate with someone who gets your creative process & wants to help you do all the things 

    • Have a budget set aside for full service email marketing

    • A photographer capturing moments in time

    • A coach helping others unlock their potential

    • A health and wellness brand that’s guiding your clients towards their goals 

    • A boutique agency doing things differently

    • An innovative brand breaking the traditional mold

    • Love sending voice messages (they're my favorite!)

    • Believe in the power of storytelling

    • Think outside the box is where the fun happens

    • Consider GIFs a valid form of communication

    • Want "just the basics" or the cheapest option

    • Prefer super formal, corporate communication

    • Need everything done yesterday

    • Aren't ready to share your brand's true personality

    • Want to sound exactly like your competitors

The Dream Scenario?

  1. You're a creative force who knows your worth and wants your words to be as impactful as your visual brand. You're ready to collaborate, not just delegate, and you understand that great copy is an investment in your brand's future.

  2. You value both strategy and creativity, and you're excited about the idea of having someone who can translate your creative genius into words that connect, convert, and sweep your ideal clients off their feet. 

Still Reading and Nodding Along?

Yay! We might be a perfect match! Submit your inquiry to get the ball rolling! Let’s see how we can team up and work together.

P.S. Not 100% sure?

That's totally okay! Shoot me a message with what you're working on, and we can chat about whether we'd be a great fit for each other. No pressure, just two humans having an honest (and productive) conversation!

Testimonials

Testimonials

“Maelyn did an audit on my website and to say it was eye opening is a complete understatement!”

Before we even started with the actual audit piece, her questionnaire was so in depth and detailed it really made me dive deep into who my ideal client was and what I wanted my brand to say. 

Not only did she give me a ton of feedback on the copy, but she also gave me several suggested changes to make it more aesthetically pleasing and relatable to potential clients! She was prompt in delivering her video walkthrough and notes and always available for any questions I had! 10/10 recommend Maelyn for any copywriting needs you have!

Kim, Mama Coach

Let's turn your email marketing game from "meh" to magnetic 

Start here

Ready to send emails that sounds like you…but better?